3 Killer QR Code Marketing Strategies
In recent years, QR Codes have taken the Marketing community by storm. This area-efficient 2D barcode is a juggernaut, showing no signs of slowing down as businesses across the globe scramble to incorporate the cutting-edge barcode technology.
- Real Estate Companies can add QR Codes to home brochures for each home they have on the market. This way, would-be home buyers don’t need to waste time collecting a file of flyers on each of the homes they’re interested in. Instead, simply scan the QR Code sticker on the sign or near the flyer. If you encode a web address for that particular home, then the user will go to that web address on their phone as they scan the barcode. This way, they’ll always have the information about that house on their phone, and can access it from anywhere.
- Car Dealerships would also stand to gain from including QR Codes on the sale materials for their cars. For those would-be customers who are just browsing or don’t want to talk to a sales person, simply scan the QR Code on the sales materials to go directly to a web address dedicated to that specific car.
- Restaurants can take advantage of QR Codes by placing one outside their door. Scanning the QR Code would take users to their menu online so that they can share with friends or family. This is an excellent way to get the word out about your menu, and a fast and easy way for customers to access it.